L3 : Using language to achieve a Leadership Purpose

In chapter 3 of Leadership Communication, It discusses, how to achieve a leadership purpose. In order to do this, the author recommends several things. First, The author advises the reader to project a positive ethos through tone and style. Secondly, she gives us guidelines on how to communicate more clearly and concisely. Third, she teaches us how to use language correctly by reviewing “the language rules that matter most.” These involve: punctuation, pronouns, and sentence structure. The final subject she confronts is how to employ efficient editing techniques, such as the “Do Save Money” technique.